The Innocent

The Innocent style archetype at a glance

Understanding your Innocent Style Archetype.

AKA – The dreamer, utopian, traditionalist, saint, optimist, cheerleader, purist

Goal – Create happiness, spread optimism, keep life pure and simple, and be deeply fulfilled.

Greatest fear – Doing something wrong.

Weakness – Simplistic view of the world.

Turn offs – Cynicism, theatrical reactions, negativity, attention seekers.

Talent – Faith and optimism

Awesome at – Seeing the beauty in everyday things. Finding the silver lining. 

Voice & vibe – Simple, concise, upbeat, honest, transparent, integrity, wholesome, virtuous, vulnerable, square, and trusting.

Motto – Life is simple and simplicity is elegant.

Words to live by – Don’t make it more complicated than it needs to be.

Champions – Faith, harmony, honesty, happiness, purity, peace.

Wants to feel – Joyful – “I can do this!” – encouraged.

Tips for showing your Innocent style.

  • Whether dressing your intention, creating a personal brand style, building a brand identity, decorating your creative workspace and home, or creating exceptional and original work – choose design elements that make yourself and others feel joyful – “I can do this!” – encouraged.
  • Choose elements that have an organic, natural, fresh, or child-like and joyful vibe.
  • Choose colours from your Fascinating Colour Palette that brighten, engage, and make you feel fresh.