The Gal / Guy Next Door

The Gal / Guy Next Door style archetype at a glance

Understanding your Gal / Guy Next Door Style Archetype.

AKA – The friend, BFF, everyman, the realist, egalitarian, the solid citizen, the good neighbor, the silent majority.

Goal – To relate and belong.

Greatest fear – To be left out or to stand out from the crowd.

Weakness – Losing one’s own self in an effort to blend in or for the sake of superficial relationships.

Turn offs – Entitlement, pretense, status snobs, elitism, arrogance, isolation.

Talent – Realism, empathy, lack of pretense.

Awesome at – Being relatable, being accessible, bringing people together.

Voice & vibe – Down-to-earth, good-natured humor, friendly, likable, welcoming, wholesome, humble, honest, practical.

Motto – I am who I am.

Words to live byLearn to do common things uncommonly well.

Champions – Hard work, honesty, common sense, authenticity, acceptance, belonging, community.

Wants to feel – Understood, seen, included, “If she/he can, I can too,” warm, trusting.

Tips for showing your Gal / Guy Next Door style.

  • Whether dressing your intention, creating a personal brand style, building a brand identity, decorating your creative workspace and home office, or creating exceptional and original work – choose design elements that make you and others feel warmth, trust, inclusiveness.
  • Be sure your style reflects some “real” aspects of your personality. Life isn’t perfect, and you’re ok with that.
  • Choose colours from your Fascinating Colour Palette that are inviting, inclusive, friendly, and approachable.
Also, if you aren’t sure what your archetype is, use the Fascinating Style Archetype Explorer. It’s used by individuals who are looking for a fun and easy way to manage their style expression – something that resonates with their personality, lifestyle, desires, and comfort level.