The Leader Archetype

About The Captivating Brand Style Of The Leader Archetype

Understanding your Leader Archetype.

AKA – The Ruler, sovereign, aristocrat, king, queen, executive, manager, royalty, father, upper class, ambassador, CEO, power broker.

Goal – Create a prosperous, successful community.

Greatest fear – Chaos, being overthrown, losing influence/control.

Weakness – Being authoritarian, unable to connect with others on their level.

Turn offs – Chaos, power struggles, being debated, taking orders, the trivial, inferiority.

Talent – Responsibility, leadership.

Awesome at – Taking on leadership roles. Live a prosperous life others aspire to.

Voice & vibe – Noble, sophisticated, decisive, influential, highly structured, results-oriented, ambitious, refined, articulate.

MottoUse power productively.

Words to live byIf your dreams don’t scare you, they are not big enough.

Champions – High quality, success, status, prestige, influence, prosperity, importance.

Wants to feel – Awe, good taste, enthralled, admiration,
“Follow me and I’ll share the success.”

Tips for showing your Leader style.

  • Whether dressing your intention, creating a personal brand style, building a brand identity, decorating your creative workspace and home office, or creating exceptional and original work – choose design elements that make you and others feel awe, good taste, enthralled, and admiration.
  • Live the life most aspire to – it’s possible!
  • Choose colours from your Fascinating Colour Palette that feel high quality, rich, and established.
  • Keep your presentation and environment polished to reflect your high standards.
Also, if you aren’t sure what your archetype is, take my style archetype assessment. It’s been taken by individuals who are looking for a fun and easy way for managing their brand style – something that resonates with their personality, lifestyle, desires, and comfort level.