The Lover Archetype

About The Captivating Brand Style Of The Lover Archetype

Understanding your Lover Archetype.

AKA – The enthusiast, partner, sensualist, spouse, team-builder, intimate, hedonist, matchmaker, harmonizer, connector.

Goal – Being in a relationship with the people, work and surroundings they love, create tactile experiences, attraction.

Greatest fear – Being alone, a wallflower, unwanted, unloved, not being noticed.

Weakness – Outward-directed desire to please others at risk of losing own identity.

Turn offs – Plainness, indifference, solitude, hate, judging, jealousy.

Talent – Passion and commitment.

Awesome at – Understanding matters of the heart and infusing passion into everyday things.

Voice & vibe – Intimate, spiritual, collaborative, charming, passionate,
affectionate, attentive, adjective-rich.

Motto – Do it with passion or not at all.

Words to live by – Be relentless in the pursuit of what sets your soul on fire.

Champions – Beauty, pleasure, intimacy, connection, desire, attraction, spirituality.

Wants to feel – Affection, spellbound, excited, “Turned on,” “I want what she/he has.”

Tips for showing your Lover style.

  • Whether dressing your intention, creating a personal brand style, building a brand identity, decorating your creative workspace and home office, or creating exceptional and original work – choose design elements that make you and others feel affection, spellbound, excited, “turned on.”
  • Take the time to curate a beautiful, sensual and engaging visual quality for your archetype.
  • Choose your version of Red, Pink, Purple, and even Chocolate from your Fascinating Colour Palette.
Also, if you aren’t sure what your archetype is, take my style archetype assessment. It’s been taken by individuals who are looking for a fun and easy way for managing their brand style – something that resonates with their personality, lifestyle, desires, and comfort level.