The Innocent Archetype
About The Captivating Brand Style of The Innocent Archetype
Understanding your Innocent Archetype.
AKA – The dreamer, utopian, traditionalist, saint, optimist, cheerleader, purist
Goal – Create happiness, spread optimism, keep life pure and simple, and be deeply fulfilled.
Greatest fear – Doing something wrong.
Weakness – Simplistic view of the world.
Turn offs – Cynicism, theatrical reactions, negativity, attention seekers.
Talent – Faith and optimism
Awesome at – Seeing the beauty in everyday things. Finding the silver lining.
Voice & vibe – Simple, concise, upbeat, honest, transparent, integrity, wholesome, virtuous, vulnerable, square, and trusting.
Motto – Life is simple and simplicity is elegant.
Words to live by – Don’t make it more complicated than it needs to be.
Champions – Faith, harmony, honesty, happiness, purity, peace.
Wants to feel – Joyful – “I can do this!” – encouraged.
Tips for showing your Innocent style.
- Whether dressing your intention, creating a personal brand style, building a brand identity, decorating your creative workspace and home office, or creating exceptional and original work – choose design elements that make yourself and others feel joyful – “I can do this!” – encouraged.
- Choose elements that have an organic, natural, fresh, or child-like and joyful vibe.
- Choose colours from your Fascinating Colour Palette that brighten, engage, and make you feel fresh.